Utility Marketing Manager Jobs
A Utility Marketing Manager plays an essential role in the utilities industry by overseeing and implementing marketing strategies to increase customer engagement, boost service usage, and improve brand recognition. They are responsible for conducting market research, analyzing trends, and understanding the competitive landscape to offer the most effective marketing solutions. These professionals also develop and manage marketing budgets, create and execute promotional campaigns, and monitor customer feedback to adjust strategies as needed. They coordinate with various departments to ensure the alignment of marketing efforts with overall business objectives.
Utility Marketing Managers should possess strong leadership, communication, and analytical skills. They should be adept at project management and decision making, and have a strong understanding of consumer behavior and market dynamics. A Bachelor's degree in Marketing or a related field is typically required, but a Master's degree may be preferred. Certifications such as Certified Marketing Management Professional (CMMP) or Certified Product Marketing Manager (CPMM) can provide a competitive edge. Prior roles that can lead to the position of Utility Marketing Manager include Marketing Coordinator, Marketing Analyst, or Product Marketing Specialist in the utilities or related industries.
*Military Hiring Bonus Up to $5,000* Unlock Your Potential as a Field Marketing Manager at Erie Home Hiring Immediately - Join Erie Home and elevate your career! We're a leading direct-to-consumer...
Career Area: Sales Job Description: Your Work Shapes the World at Caterpillar Inc. When you join Caterpillar, you're joining a global team who cares not just about the work we do but also about...
Marketing Manager - Product Marketing
- Colorado Springs, CO
- 18 hours ago
- Colorado Springs, CO
- 18 hours ago
At T. Rowe Price, we identify and actively invest in opportunities to help people thrive in an evolving world. As a premier global asset management organization with more than 85 years of...
We offer software solutions in fast-growing everyday life verticals: Education, Fitness & Wellbeing, Field Services and Personal Services and a global, cloud-based payment processing platform....
Remote WorkTo access Dayforce at its best, log in from the latest version of Chrome, Safari, Firefox, or Edge.* Boardwalk is a limited partnership operating in the midstream portion of the natural gas and...
(CAN) Manager, Marketing WM Connect (Content Marketing & Sales Enablement)
- Mississauga, ON
- 1 day ago
- Mississauga, ON
- 1 day ago
... Walmart Connect is Walmarts retail media advertising platform that allows brands to connect with Walmart customers both online and in store. Our mission is to be the destination to connect...
BlueCrest is a global company with clients and team members located in 16 countries worldwide, including an expansive field service team comprised of nine-hundred specialized field service technicians...
We are Generac, a leading energy technology company committed to powering a smarter world. Over the 60 plus years of Generac's history, we've been dedicated to energy innovation. From creating the...
DTE is one of the nations largest diversified energy companies. Our electric and gas companies have fueled our customers homes and Michigans progress for more than a century. And as Michigans...
About Company Mizuho OSI is the leader in the markets for specialty surgery and patient positioning. The companys portfolio includes specialty surgical tables for procedure-specific approaches...
Company Description Customized Energy Solutions (CES), a privately-held company, is a leading service provider of market intelligence and operational support services to companies participating in...
Job Family Marketing - General About Us At Transamerica, hard work, innovative thinking, and personal accountability are qualities we honor and reward. We understand the potential of leveraging...
Join the Clean Energy Revolution Become a Product Marketing Manager at Southern California Edison (SCE) and build a better tomorrow. This role is pivotal in leveraging generative AI and mobile...
Remote WorkMarketing Specialist, Demand Generation Description POSITION DESCRIPTION: The Marketing Specialist, Lead Generation will identify and cultivate potential customers Qcells products or services. The...
Ability to understand technology solutions WHAT WOULD ALSO BE AWESOME: Experience within the field service industries Experience working within Salesforce Openness to hosting customer webinars Openness...
Remote WorkUtility Marketing Manager Online Courses and Training Opportunities
Title Synonyms
Users interested in this job title also searched for the following job title
Salary for Utility Marketing Manager Jobs Nationwide
Highest Education Level
Utility Marketing Managers offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Utility Marketing Manager position
- Customer Relations
- Organization
- Research Skills
- Verbal Communication
- Microsoft PowerPoint
- Mentoring
- Content Management
- Business Development
- Customer Relationship Management
- Market Planning
- Presentation
- Lead Generation
- Strategy Development
- Sales & Marketing
- Collaboration
- Implementation
- Product Marketing
- Customer Satisfaction
- Adobe
- Digital Marketing
- Email Marketing
- Marketing Communications
- Events
- Brand Management
- Demand Generation
- Content Marketing
- Google Analytics
- Strategic Marketing
- Media
- Campaign Management
- Website Management
- Campaign Development
- Product Launch
- Trade Shows
- Marketing Automation
- Social Media Strategy
- Content Development
- Marketing Strategies
- Marketing & Sales
- B2B Marketing
- Brand Awareness
- Brand Identity
- Adobe Creative Cloud
- Marketing Campaigns
- Writing Skills
- Budgets
- Field Marketing
- Branding
- Multi-Channel Marketing
- Product Positioning
- Sales Enablement
- Pardot
- Partner Marketing
- Seismic Interpretation
- Water Resources
- Energy Efficiency
- Renewable Energy
- Engineering
- Distribution
- Driving
- Consulting
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Staff Supervision
- Scheduling
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Utility Marketing Manager Related Career Advice Articles
Powering Your Career: 2017 Utilities Industry Job Outlook
The utilities job outlook projects growth in a number of positions, but they all have something in common: specialization in technology or renewable energy.
Read article »
Top Skills Needed for a Successful Career in Utilities
Discover the essential skills for a successful career in utilities. Learn about the top soft and hard skills, duties, and job opportunities in this dynamic industry.
Read article »