Utility Marketing Manager Jobs
A Utility Marketing Manager plays an essential role in the utilities industry by overseeing and implementing marketing strategies to increase customer engagement, boost service usage, and improve brand recognition. They are responsible for conducting market research, analyzing trends, and understanding the competitive landscape to offer the most effective marketing solutions. These professionals also develop and manage marketing budgets, create and execute promotional campaigns, and monitor customer feedback to adjust strategies as needed. They coordinate with various departments to ensure the alignment of marketing efforts with overall business objectives.
Utility Marketing Managers should possess strong leadership, communication, and analytical skills. They should be adept at project management and decision making, and have a strong understanding of consumer behavior and market dynamics. A Bachelor's degree in Marketing or a related field is typically required, but a Master's degree may be preferred. Certifications such as Certified Marketing Management Professional (CMMP) or Certified Product Marketing Manager (CPMM) can provide a competitive edge. Prior roles that can lead to the position of Utility Marketing Manager include Marketing Coordinator, Marketing Analyst, or Product Marketing Specialist in the utilities or related industries.
An exciting career awaits you At MPC, were committed to being a great place to work one that welcomes new ideas, encourages diverse perspectives, develops our people, and fosters a collaborative...
We are Generac, a leading energy technology company committed to powering a smarter world. Over the 60 plus years of Generac's history, we've been dedicated to energy innovation. From creating the...
As a Marketing Manager / Senior Marketing Manager at Clark, you will make an essential and significant contribution to developing innovative proposals, presentations, and other materials that help...
You join a team that provides cutting-edge solutions for world-class projects with a position. Infineon is made up of passionate, smart, energetic people who will challenge and inspire you every...
Imagine yourself Doing meaningful work that makes an everyday impacton the world around you. Growing your expertiseand expanding your skillset with every project. Owning your ambitionand fueling...
At EverCommerce [Nasdaq: EVCM], we are on a mission to digitally transform the service economy with tailored, end-to-end SaaS solutions that simplify and empower the lives of our 685,000+...
Remote WorkAt EverCommerce [Nasdaq: EVCM], we are on a mission to digitally transform the service economy with tailored, end-to-end SaaS solutions that simplify and empower the lives of our 685,000+...
Remote WorkAbout us One team. Global challenges. Infinite opportunities. At Viasat, we're on a mission to deliver connections with the capacity to change the world. For more than 35 years, Viasat has helped...
Resource Innovations is seeking a Marketing Specialist to support our Residential Energy Efficiency Programs on our growing team in Chicago. In this role, you will assist in managing project...
Remote WorkPower Plant Live! is Baltimore's premier dining and entertainment destination located just one block from the World Famous Downtown Inner Harbor. Just a short walk from many downtown hotels, Pier...
At Manulife, our Global Retirement Marketing Team is accountable for developing marketing strategies to help people save and invest to live their best life, wherever they are on their financial...
Location: Austin, United States of America Thales people architect identity management and data protection solutions at the heart of digital security. Business and governments rely on us to bring...
Marketing Specialist ENERGY INFRASTRUCTURE PARTNERS LLC www.energyinfrapartners.com Location: Chicago, IL, Hybrid office. No paid relocation Note: EIP does not sponsor visa candidates ABOUT EIP...
Calpine Corporation is America's largest generator of electricity from natural gas and geothermal resources with operations in competitive power markets. Its fleet of 77 power plants in operation...
Marketing Manager, CIBC Global Asset Management Channel and Investment Marketing
- Toronto, ON
- 14 days ago
- Toronto, ON
- 14 days ago
Were building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing whats right for our clients. At CIBC, we embrace your...
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Utility Marketing Managers offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Utility Marketing Manager position
- Organization
- Research Skills
- Microsoft PowerPoint
- Content Management
- Business Development
- Customer Relationship Management
- Market Planning
- Presentation
- Lead Generation
- Strategy Development
- Market Research
- Collaboration
- Product Management
- Flexibility
- Product Marketing
- Adobe
- Digital Marketing
- Email Marketing
- Marketing Communications
- Events
- Integrated Marketing
- Pay per Click
- Market Analysis
- Google Analytics
- Strategic Marketing
- Media
- Corporate Communications
- Website Management
- Campaign Development
- Creative Direction
- Press Releases
- Trade Shows
- Marketing Automation
- Content Development
- Marketing Strategies
- ROI Analysis
- B2B Marketing
- Brand Awareness
- Marketing Campaigns
- Salesforce
- Microsoft Dynamics
- Budgets
- Go-to-Market Strategy
- Multi-Channel Marketing
- HubSpot
- Product Positioning
- Go To Market
- Pardot
- Partner Marketing
- Persona Creation
- Artificial Intelligence
- Voice of the Customer
- Line Work
- Seismic Interpretation
- Power Systems
- Engineering
- Driving
- Reporting
- Bachelor's Degree
- Project Management
- Sales
- Microsoft Office
- Microsoft Excel
- Staff Supervision
- Leadership
- Communication Skills
Utility Marketing Manager Related Career Advice Articles
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